Advanced vocational diploma (BTS) in technical solutions consultancy and marketing

As part of a sales team, advise on and sell technological solutions. :

- prospect to develop their business portfolio in a territory or sector of activity.

- identify and analyse their customer's needs to help them formulate their expectations.

- develop, present and negotiate a technical, commercial and financial solution tailored to each situation, incorporating technological, legal and standards developments that respect societal and environmental concerns.

- develop a relationship with their customers based on a sustainable, personalised and value-creating sales approach.

- act as an interface between the company, its customers and suppliers.

- work as part of a team in a cross-channel context, keep a technological watch there to interest their customers and team.

- monitor and evaluate individual and collective sales performance.

Development and marketing of technical and commercial solutions (Unit 4)

Analysis of the technical and commercial context of the negotiation, Development of technical and commercial solutions, Advice and prescription of technical and commercial solutions, Negotiation, sales and follow-up of business, Financial analysis of a business relationship and customer risk management

Management of technical-commercial activity (Unit 5)

Leading the team and the sales outlet, Leading partner networks, Monitoring the customer journey, Evaluating sales performance

Developing customers and customer relations (Unit 6.1)

Customer prospecting, Merchandising and boosting the commercial offer, Participation in communication policy, Building customer loyalty, Enhancing customer relations

Implementing technical-commercial expertise (Unit 6.2)

Maintaining a commercial, technological, legal and standards watch, Disseminating information relating to innovations, technological and commercial developments, Exploiting technologies and solutions in relation to the customer environment

General knowledge, written and oral expression (Unit 1)
- Synthesis and analysis of documents, points of view and argumentation
- Respect for the constraints of the written language
- Adaptation of oral communication to the communication situation
- Organisation of one's speech: oral expression and interaction

Foreign Modern Language (English) (Unit 2)

Report someone else's or your own words or work experience, caution, concede and oppose, ask for clarification, suggest a product, argue, make assumptions.Develop written and oral arguments emphasising important points and details. Understand technical discussions in his/her field of activity.

Economic, legal and managerial culture (Unit 3)

- Analysis and assessment of business situations (diagnosis),

- Use of a documentary database, argumentation

• Diploma from the Ministry of National Education and Youth Level 5 (BTS)

Find out more about this qualification (RNCP35801, exact wording of the diploma, name of the certifier, registration date of the qualification) by clicking here.

• All audiences

Titularity of a diploma or certification registered with the RNCP at level 4 for a course under apprentice status.

Taste and habit of communication with technological content, taste for organisation and teamwork.

Good ability to structure and carry a reasoned discourse in writing and orally.

6

• Fully classroom-based training

• Group lessons

• Equipped technical platforms
• Room equipped with networked computer workstations
• Unmarked room with video projector

Interviews, remediation with the educational advisor and/or the company advisor during the course.

Education Nationale certified teachers, Bac +3 trainers with significant experience in adult training, professional speakers.

Trainers experienced in individualising learning.

Coursework assessment (CCF)

Applications on Parcoursup.

Access to jobs in the commercial-sales function essentially in a "B to B" environment, those which necessarily require the mobilisation of technical and commercial skills.

Jobs in first insertion:

Technico-commercial, - Sales assistant, - Technical sales assistant, - Sedentary salesperson, - Itinerant salesperson, - Counter salesperson, - Negotiating salesperson, - Sales adviser, technical sales adviser.

After a few years' experience, graduates can move on to positions of responsibility, the titles of which vary depending on the company or sector of activity: - Account manager, - Business manager, - Industrial negotiator, - Sales manager, - Purchasing manager, - Key account manager, - Branch manager, - Buyer, - Sales manager, - Sector manager, - Expert centre manager, - Technical sales engineer, - Prescriber manager...

Access for people with disabilities

Transport

Métro line 2 : Ste Marguerite Dromel
Bus N° 17 : Lycée Jean Perrin
On foot 1 min

Success rate: 2023 100% 2024 66 %

The school's strengths: Campus linked to industry with multiple specialisations

Job entry rate: 80%