BAC PRO Commerce and Sales Professions - Option A Animation and management of the commercial space

On completion of the course, the professional will be able to welcome, advise on and sell products and associated services, contribute to sales follow-up, participate in building customer loyalty and developing customer relations.

He/she will then be able to meet the requirements linked:

- to heightened competition between companies to win over an increasingly versatile customer base,

- to the more demanding expectations of a better informed and more responsive customer base,

- and to plural approaches to products and services favoured by the diversity of media and technologies used by retailers and consumers.

More specifically, he or she will have acquired the techniques and professional behaviours to participate actively in the running and management of a commercial unit.

He will have to demonstrate:

- a sense of welcome, listening skills and availability
- respect for behaviour and attitudes in line with the diversity of relational contexts
- respect for confidentiality and professional ethics
- rigour in the management and organisation of the sales area, in compliance with the rules of his company

He must be able to work as part of a team while demonstrating autonomy and responsibility. Lastly, he/she can take part in setting up and running sales events decided by his/her company and exploit the spin-offs.

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The training is organised into several skill modules, enabling step-by-step progression. It alternates between theoretical input, practical exercises and assessment sessions to promote practical and progressive learning.

BC01 – Advising and Selling:

• monitoring market trends
• making sales using an ‘omnichannel’ approach
• ensuring the sale is completed

BC02 – Sales Follow-up:

• monitoring the order and/or service
• implementing the associated service(s)
• handling customer complaints and claims
• ensuring customer satisfaction

BC03 - Build customer loyalty and develop customer relationships:

• process and utilise customer information or contact details
• contribute to and evaluate customer loyalty initiatives and customer relationship development

BC04 - Running and managing the retail space:

• carrying out pre-sale procedures
• making the retail unit attractive and functional
• developing the customer base

BC06 Prevention – Health - Environment

BC07Economics and Law

BC08 Mathematics

BC09 and BC10 Modern Languages A and B

BC11 French

BC12 History, Geography and Moral and Civic Education

BC13 Applied Arts and Artistic Cultures

Throughout the programme, learners receive personalised support with regular monitoring by the teaching team and progress reviews to tailor learning to each individual’s needs.

A work placement also enables students to develop professional skills in a real-world setting.

Skills are assessed progressively through role-plays, practical exercises, professional projects and assessments carried out throughout the course.

Our teaching methodology prioritises a practical, work-focused approach: case studies, role-plays, practical scenarios and collaborative activities enable learning in conditions that closely resemble the real-world workplace.

• Diploma from the Ministry of National Education and Youth Level 4

Find out more about this qualification (RNCP38399, exact wording of the diploma, name of the certifier, registration date of the qualification) by clicking here.

Maximum total duration of 1850 hours
The duration of the course is indicative and will be determined according to your profile.

• All audiences

Preliminary vocational qualification (BPE), vocational training certificate (CAP) in the field or second year of secondary education completed with a validated transition to first year of secondary education or equivalent professional experience.

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30 people

Teaching method

• Fully classroom-based training

Teaching methods

• Group lessons

Equipment

• Equipped technical platforms
• Room equipped with networked computer workstations
• Unmarked room with video projector

Monitoring and individualisation

Assessment prior to starting the training programme.

For beneficiaries with disabilities: possible adaptation of training and certification arrangements, support from the disability liaison officer at the CFA of the Nice Academy.

Equivalences and pathways: to be assessed on a case-by-case basis depending on the candidate’s background.

Education Nationale certified teachers, Bac +3 trainers with significant experience in adult education, professional lecturers.

Assessments are organised throughout the course and at the end of the programme, in accordance with the qualification framework. Assessment tests may take the form of in-course assessments (CCF) and/or final examinations.

Support with exam preparation is provided throughout the course to help candidates succeed.

This qualification is awarded following validation by the academic examination board.

If a candidate fails the qualification, they retain credit for the modules they have passed and may retake the remaining examinations at a later date. The modules passed remain valid for 5 years

Total price incl. VAT: €22395.00
This price list is for information only. This price is indicative and non-contractual. Depending on your status, this course can be fully financed. Contact us.

Registration at the CFA de l'Académie de Nice: cliquez ici

Assessment of the application by the UFA du Parc Impérial

Interview by appointment

In apprenticeship: Training is available up to 3 months after the start of the course, subject to validation of your application, the assignments given in the host organisation (diploma compliance) and available places

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Enter into a continuity of studies:

- BTS Operational Sales Management

Enter employment in positions as:

- sales employee

- sales consultant, specialist salesperson, qualified salesperson

- sales advisor, sales consultant

- telephone advisor

- sales administration assistant

- account manager

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Access for people with disabilities

Accessible to people with disabilities
. The premises available for apprenticeship training can accommodate people with reduced mobility.

Catering

A school canteen and a foyer are available during term time. Outside school hours, there are a number of private restaurants around the school.

Transport

The establishment is served by the city bus and St Philippe station is a 20-minute walk away.

Pass rate 2025: 87.5% out of 24 candidates sitting the exam

Satisfaction rate: 100%

Rate of progression to further study: 35%

Overall employment rate: 55%

Employment rate in the targeted profession: 63%

Dropout rate during training: 25%

Our indicators are available on the website: cliquez ici